IBI: Building a Leading B2B Enterprise with “Information Service Platform” and “Internet+” as Dual Wings
After the dot-com bust and the ebb and resurgence of e-commerce, B2B in China has matured—benefiting from a favorable macro environment, strong policy support, distinctive industry advantages, and seasoned management. We learned that the parent company behind well-known B2B platforms Toodudu (TDD) and Wdoodoo (WDD)—Beijing United Information Technology Co., Ltd. (IBI)—is heading to China’s A-share market and is scheduled to list on the Shanghai Stock Exchange on July 30 under the ticker 603613, issuing no more than 35.21 million shares.
Founded in September 2002, IBI focuses on B2B e-commerce. Positioned as a comprehensive B2B service platform, it is rooted in industrial e-commerce and powered by internet data, providing online trading of industrial goods and raw materials, commercial information services, and internet technology services for enterprise customers in related industries.
As a leading B2B e-commerce and industrial internet company, IBI is committed to the deep integration of the internet, IoT, and traditional industries to help reduce costs and increase efficiency across the real economy.
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Based on its B2B information service platform, the IBI Resource Network, the company delivers online–offline commercial information services.
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Through its vertical B2B e-commerce platforms—Toodudu (TDD), Wdoodoo (WDD), and Boododo (BDD)—it provides online trading and supply-chain innovation services to the coatings & chemicals, hygiene products, and glass value chains.
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As an “Internet+” solutions provider—via IBI All-Net, Shupin Tianxia, and Xiaozi Niao—it supplies “Internet+” planning and implementation services for traditional enterprises and regional governments.
IBI Resource Network primarily serves registered SME members with a blended online–offline, PC–mobile offering for opportunity matching, transaction intelligence, and channel expansion, now spanning 100+ verticals across machinery, metallurgy, power, coal, oil, chemicals, transportation, light industry, culture, and environmental protection. Since 2014, it has upgraded from pure B2B lead generation to a one-stop stack of “Opportunities–Transactions–Marketing–Technology,” rolling out zone-based trading, expert knowledge bases, Marketing MRP, cloud office, and cloud services—covering website, exhibitions, news/media, and tendering & procurement information services.
Duoduo E-commerce refers to IBI’s vertical platforms—TDD, WDD, and BDD—offering:
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Self-operated e-commerce: IBI buys directly from registered suppliers and sells via its own online mall across coatings/chemicals, glass, and hygiene categories.
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Third-party marketplace: registered suppliers run storefronts and transact with registered buyers; IBI provides the platform service.
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SaaS services: cloud ERP, cloud logistics & warehousing, e-contracts, online payments, and big-data services for suppliers and buyers in the above chains.
Launched on October 10, 2016, the “Duoduo Double Ten E-commerce Festival” has achieved a 267.29% compound growth rate by 2018 and is becoming a signature event in B2B e-commerce.
Outlook. IBI will align closely with national priorities in industrial e-commerce, the industrial internet, and supply-chain innovation & application, focusing on integrating, transforming, and upgrading traditional industries. It will:
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Take vertical B2B e-commerce platforms as the core growth driver,
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Strengthen the two wings of the B2B information service platform and Internet+ technology enablement, supported by a nationwide go-to-market system, and
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Accelerate platform upgrades, SaaS development, and an industrial internet R&D center—thereby enhancing technology-driven capabilities and building China’s leading B2B e-commerce and industrial internet enterprise.
