China National Forest Products Industry Association Visits IBI
On October 13, 2025, Zhou Hongsheng, President of the China National Forest Products Industry Association (CNFPIA), Liu Dong, Deputy Secretary-General of CNFPIA, Ji Baowei, Party Committee Member and Deputy General Manager of Heze Tongsheng Group, and Ma Yuntao, Project Manager of Shandong Tongsheng Data Technology Co., Ltd., visited the IBI Digital Economy Headquarters for an exchange. They were warmly received by Qian Xiaojun, Founder and CEO/President of IBI; Zhao Yan, Vice President of IBI and CEO of Boododo (Glass Platform); and He Zhengli, Vice President of Boododo. The two sides held in-depth discussions on core topics including digital transformation of the forest products industry, supply-chain collaboration upgrades, and ecosystem building.
The delegation first toured IBI’s Digital Economy Exhibition Hall to gain a close look at the company’s latest industrial digital-economy practices across the Duoduo platforms.
President Zhou affirmed IBI’s long-term commitment and achievements in industrial internet development. He noted that the association is vigorously advancing standardization and digitalization across the sector, and that IBI’s technical practices offer valuable references for industry transformation. Given current industry dynamics—green transition and efficiency improvement—the association aims to build bridges between government and enterprises and to drive the application of digital technologies in such segments as engineered wood panels and flooring. He emphasized the high degree of alignment between IBI’s industrial-internet model and the needs of the forest products sector, expressing hope for deeper cooperation in standards development and technology promotion to co-create a model for industry digitalization.
During the exchange, CEO Qian Xiaojun reviewed IBI’s history, core businesses, and strategic roadmap. He stated that, in response to rapid business growth and evolving upstream–downstream needs, IBI has established three growth curves: industrial e-commerce, industrial digitalization, and cross-border expansion of industrial belts. IBI will continue to practice the data-factor strategy, exploring the value of industrial data and driving deep integration and innovation across the data, industry, supply, and capital chains. As a highly influential industry association, CNFPIA plays a pivotal role in resource linkage and market channel expansion. IBI looks forward to partnering with the association to open new space in industry digitization and going-global initiatives.
Vice President Zhao Yan discussed concrete cooperation scenarios, analyzing topics such as digital upgrades for forest-products enterprises and the build-out of a supply-chain collaboration platform, and reaffirmed IBI’s commitment to digital–real economy integration and to linking the innovation, industry, and supply chains. Leveraging IBI’s technological capabilities and Tongsheng Group’s industrial resources, the parties will prioritize a digital pilot in the Heze forest-products industrial belt, using group procurement and intelligent logistics to lower enterprise costs and help upgrade the regional industry.
This exchange built an important bridge for multi-party resource alignment. All sides expressed the hope to establish a regular communication mechanism and to pursue substantive cooperation in industrial digital transformation and cross-border resource matching, jointly promoting the high-quality development of China’s forest products industry.
